Our experience + your dream.


In the fall of 2012, as the industry was rebounding post-recession, New Home Experts was born – providing decades of experience with local and national builders, to an underrepresented portion of our industry: new home buyers.  In the time since, we’ve helped hundreds of people build their new home, expanded to Las Vegas, and are working with agents in other markets to expand further – offering more and more people an easier way to build.

The New Home Experts®

Lou Bitove

Co-Owner | Associate Broker | New Home Expert®

Louis a.k.a. Lou has been in this industry since 2002 and “says” he really understands the ins & outs of all things real estate. He’s sold for Centex Homes, Pulte Homes, Keller Williams, and has his B.B.A. from Western and M.B.A. in Finance from Wayne State. He also has a lovely wife, 2 young little dudes, and lives in Novi. In his spare time he enjoys reading, golf, and hockey.


Jeff Bortnick

Co-Owner | Realtor® | New Home Expert®

Jeff has been in the biz since 1999, but reads at a level of someone who’s been in the biz since 1998. He grew up in Toronto and currently lives in Huntington Woods with his wife and 2 lovely daughters, who tease him mercilessly about his silly Canadian accent. Jeff has worked for Toll Brothers, Centex Homes & HBA; he received his B.A. from Eastern.


Lori Munk

Realtor® | New Home Expert®

Lori has been putting up with Lou & Jeff since their days at Centex Homes together, and for that she has our unending sympathy. She lives with her husband, son, & daughter in Birmingham, in a gorgeous home that is stuck in a constant state of upgrading. Lori has worked for Centex Homes and Townsend Realty; she received her B.A. from Michigan State.


Julie Longo

Realtor® | Builder | New Home Expert®

Julie’s new home construction experience runs deep – after tours with Centex, Lombardo & Timothy Patrick Homes, she now owns Kensington Family Homes. Her history with Lou & Jeff run’s almost as deep, working with them at Centex, sharing office space with them at TPH, and acting as a constant source of answers to the building questions they always pretend to know. Julie lives in Novi with her husband and 3 sons. She received her B.S. from Eastern. www.kensingtonfamilyhomes.com